Preen.Me recently conducted a study comparing social activity for Sephora and Ulta Beauty. Among the learnings that emerged from the study of 4.9M Instagram posts, is that Benefit Cosmetics is the leading brand in delivering earned media for both Sephora & Ulta Beauty. Click below for insights into which of the beauty giants is winning on the social media battlefield.
Sephora vs Ulta: Who Is The Most Socially Talked About Beauty Retailer?
Preen.Me recently did an analysis comparing social activity for Sephora and Ulta Beauty. The analysis shares insights into which of the beauty giants is winning on the social media battlefield.